Influencer media is particularly well suited to create social outcomes. We leverage publishers' content, but we also leverage their audiences. Many influencer campaigns are buzz-worthy right out of the gate. To make sure, we track social metrics such as facebook likes, retweets, new followers, blog mentions and many others.
social outcomes
it's not what you know, it's who you know
everything is social, but social isn't everything
Influencer media is particularly well suited to create social outcomes. We leverage publishers' content, but we also leverage their audiences. Many influencer campaigns are buzz-worthy right out of the gate. To make sure, we track social metrics such as facebook likes, retweets, new followers, blog mentions and many others.
Social Metrics
We also measure the social outcomes of each campaign. Watch the growth of Facebook likes, Twitter followers, retweets, comments and more.
Engagement Metrics
Besides click-through we track detailed information such as time-on-video, heat maps, and any other relevant user actions.
Standard Metrics
Our campaign managers are hands-on with every running campaign. We optimize real-time based on brand KPIs.